Category Archives: Business

Is Occupying the Answer?

I read a post this morning called “Occupy Amazon” the bibliopirate Blog. This has become a huge issue in the book industry. Amazon vs. world. Really? If you’ve read any of my posts you know I’m an Amazon.com advocate. Before you go getting your knickers all twisted up at me, save your rotten fruit, I’m not going to change my mind. At least not until they screw me. Why do I like Amazon so much you might ask?

1. I sell books there–and lots of them. Literally 10 to 1 compared to brick and mortar stores. Don’t get me wrong, I would love to sell books in bookstores, but stores simply don’t want to sell our books. There are many reasons they offer, but bottom line is bookstores aren’t willing to take the risk on a small business, even though many of the stores are small businesses themselves.

2. Convenience. I’m not a fan of traffic, actually I’m a bit of a road rage driver, anyone who’s been in a car with me can attest to that. Stupid drivers just piss me off. So, it’s easier if I just shop from my computer. No one gets hurt, and my blood pressure stays within a manageable range.

3. Selection. I can find 100 times more stuff to buy from Amazon than I can from any bookstore. My experience with bookstores is that they favor the big publishers and best sellers. That’s great, if that’s what keeps them in business then that’s what they should sell. But it doesn’t work for me. I prefer new authors, lots of series, and have a fondness for indie publishers. I find very few of those in bookstores.

I read post after post and hear comment after comment about how Amazon is killing the brick and mortar stores. I simply don’t believe this. I think the stores could actually compete more effectively if they gave more consideration to what their customers want and less to what they think will sell. Customer service is the key element to any successful business. No one is willing to pay higher prices and be treated badly. I know I’m not.

I’ll pay a higher price if the store clerks actually acknowledged me, offered me any assistance, and knew what they hell they were doing. This has not been the case in the last ten stores (of any kind) I have been in. Especially bookstores.

I just don’t see Amazon as the villain everyone makes them out to be. They are a business, like any other, and they are in the business to make money. That is why we all go into business, right? I posted a comment somewhere about this and I clearly stated that consumers have a choice. No one is forcing anyone to go to Amazon.

As for bibiopirate’s situation. It’s sad when people go into stores, especially bookstores, and forget about common courtesy. Looking for a book? If you can shop on Amazon then you should be smart enough to know how to look up the info you seek on the web. Don’t be an asshat and go to a local store, make them do all the legwork (that makes you lazy), and then deprive them of the sale. That is just pissy and there is a special place in hell for people like you.

Show some decency. If you have the time and the inclination to actually go into a store, then give them your business. They have earned it, simply by being there for you.

bibliopirate doesn’t really call for a boycott of Amazon, though others have. That’s not the answer. Amazon has as much right to fight for the consumer ‘s business than any store or whatever. What happens in the retail world is 100% dependant on the consumer. It is YOU who makes the choice where you spend your money. If Amazon is the king of retailers it’s because consumers have made it so. You want your local stores to thrive, then get off your duff, get out of your house, and go spend your money there.

But for cripes sake, remember, your local store is not an information booth on your way to online shopping. It’s a place where people just likeĀ  you go to earn a living and support their families. Show some respect!

You can also do your favorite stores a favor by promoting them. In fact, why don’t you post your favorite local store in the comment section of this post. No big box stores, just hometown businesses that deserve some exposure and some business.

Tell us about your…

Favorite local business:

Address:

Web site:

Why you like them:

Just My Opinion

Totally Buzzed by Gale BorgerOkay, a funny thing happened to me the other day. I submitted a review to Amazon.com and it was rejected. You heard me, REJECTED! I was flabbergasted, flummoxed, furious…you get the point. I can’t even tell you how this has affected me. The worst thing is, I have no clear reason as to why it was rejected. I got a standard form letter that gave a couple of reasons, none of which my reviews falls into.

This came at a time when one of the groups I am in has been discussing this very thing, so I posted my review to the group, hoping for some insight. I got some. But I also heard a couple of people say that since I mentioned in the review that I was the publisher, they probably considered the review as advertising and that if they saw a review written by the publisher they would move on because it would be utterly meaningless to them as a reader (please note: I respect this person and their opinions very much and I am not in any way knocking them, just using their words as an example of what I have gotten from others.)

My question to you is, why is a publisher’s review any less valuable than anyone else’s? Shouldn’t it hold some weight since the publisher picked the book from possibly hundreds of others because it was better, stood out more, or more interesting than the others they could have published? Shouldn’t it matter that the publisher was willing and eager to put their time and money into that book, thereby giving it more value in their opinion? And isn’t a publisher simply a reader who cares enough to make other books available to others to read?

I want to know why reader would not care what a publisher thought of a book.

Now I am promoting, dang it. Click here to BUY NOW at Kindle. Only $.99

Below is the review I tried to post and the note I got from Amazon.com.

This review is from: Totally Buzzed (Miller Sisters Mystery) (Paperback)

If you haven’t been to White Bass Lake, WI and met the Miller sisters, you are really missing out.

There are times as a publisher that you wonder what you have gotten yourself into, this is one of those times, but for a different reason. “Totally Buzzed” by Gale Borger is totally kick-butt whimsical. The story is solid with a good plot and a nice little mystery, but it’s the characters that shine in this humorous romp. I am so glad I took a chance and published it.

You really have to wonder if murder should be so dang funny, but Gale knows her stuff and if you don’t laugh out loud as you are reading, you should have someone check your pulse.

The Miller family is so much like a normal family, you may just think you are related to them.

The first book in a series, this one is a real gem and I encourage everyone to read it, especially if your day hasn’t been so good. It’s a real pick-me-up.

Amazon’s Rejection:

  • Written reviews must be at least 20 words long. The ideal length is 75 to 500 words.
  • Your review should focus on specific features of the product and your experience with it. Feedback on the seller or your shipment experience should be provided at www.amazon.com/feedback.
  • We do not allow profane or obscene content. This applies to adult products too.
  • Advertisements, promotional material or repeated posts that make the same point excessively are considered spam.
  • Please do not include URLs external to Amazon or personally identifiable content in your review.

We welcome your honest opinion about products – positive or negative. We do not remove reviews because they are critical. We believe all helpful information can inform our customersĀ’ buying decisions. If you have questions about the product or opinions that do not fit the review format, please feel free to use the Customer Discussions feature on the product page.

Drop and give me four!

Oh my gosh. I have been trying to read more Blogs lately, see what’s going on with the rest of the industry and other authors. I have seen a couple of names popping up in some of the same places as mine and I was more than a little annoyed with these people. Why, you ask? Of course you do!

Signature lines.

I know people consider signature lines a small thing, but not when they are 16 and 21 lines long. Seriously? Yes. That is the length of two sig lines that I keep seeing. In most cases, their sig lines are longer than their comments and in my opinion that is just rude. You may not care what I think, but consider other readers who look at all those lines and the fact that you felt the need to share every detail of your writing career with them on someone else’s Blog. Not cool, man.

After all these years on the Internet, I have discovered one thing holds true for almost all forums, groups, and the like. 4 lines. That’s FOUR max! In many cases, if you include more than 4 lines in your sig, moderators will delete your posts without them ever seeing the light of day. How do I know this? Experience.

Have you not learned from reading my blog that nearly everything I post about is based on my own personal experience?

So let’s be a little courteous to our fellow Bloggers and DROP those extra lines. Keep it simple. Need examples?

Karen L. Syed, President, Echelon Press LLC
http://www.echelonpress.com

or

Karen L. Syed, author of Devlin’s Wicked Wish
http://tinyurl.com/kls-dww-smashĀ  (FREE)
Twitter: @echelonpress

or even

Karen L. Syed, President, Echelon Press LLC
http://www.echelonpress.com
author of Dark Shines My Love
http://tinyurl.com/kls-dsml-kindle

Click Cover to Dwnload FREE eBook

See how easy that is? If you are really clever you can turn your titles into buy links, but I like to use tinyurls in case there is a formatting issue, they can see what the links should be and I don’t miss out on potential sales. And it’s okay to make your sig lines a bit clever. After all, you are trying to attract people to t he information and clever works.

So here is your chance. Post your signature line in the comments here and at the end of the day I will choose the most cleverly implemented sig line and the winner will get a $5.00 Gift Certificate as my special Halloween treat (cause candy is bad for your teeth.)

So tell your friends to drop by this post for their chance to win.