Howdy, been a while since I blogged so I thought I would pop in and open a discussion with a few questions. I’m posing these questions to authors who have books they are promoting (or supposed to be).
1. Has your website/Blog been updated within the last two weeks?
Seriously. People tend to visit their favorite websites every couple of days, or at least once a week. If you have not updated your site in more than two weeks, chances are those people will no t make a third trip back and you will be replaced with the “California Cows” website.
2. Have you finally added a SUBSCRIBE button to your website/Blog?
I don’t know about you, but my list of favorites on Internet Explorer is long and chaotic. I try to keep it organized, but that is not my strong suit. By adding a SUBSCRIBE or Follow button, you offer your readers a chance to find you with a lot more ease than having to sift through all the clever little sites (like: Army Wives) to try to find yours again.
3. Don’t you want readers to tell others about your website/Blog? Okay, so do you have a SHARE button on the upper screen of your site?
There are so many social networking sites out there now that it is just crazy for you not to encourage your readers to share the link to your website/Blog. Make it easy for them. This is all ab out exposure and I would be remiss if I did not tell you all to get out there and EXPOSE YOURSELF. I mean, not full frontal or anything, but in a big way.
The book industry is in a constant state of change and as authors and readers, we need to make every effort to keep up. Authors need to find new and creative ways to introduce their works to readers. With every book or story an author puts out, they need to be writing with one question in their mind: What makes this book stand out above the rest and how do I convey that to readers?
Readers, I beg of you, please be open-minded when you are browsing the bookshelves and online catalogs. Just because you have never heard of an author doesn’t mean they are not great at what they do. Variety is the spice of life and by opening your mind to new an exciting things, you may just come across a new favorite author, or two.
Tell you what. The first five people to post their thoughts on this Blog will get their choice of one of Echelon Press’ eBooks. You can check out our catalog by clicking on this link.