Here are a few questions that have come up.
Q: Why do I need to increase my visibility when I already have a publisher?
A: There is only so much a publisher can do to draw people to you and your book. They can offer you a quality product, and they can offer you distribution, and some level of marketing and promotion, but it a known fact that unless you are a strongly established author (i.e. John Grisham, Nora Roberts, etc.) your best source of promotion is your face to face interaction with readers. When readers make a connection with an author, they feel more invested in that author’s success.
Q: What if I’m not an author? Can you still help me if I own a small craft business?
A: Yes. With years of retail experience, we are confident that Sassy Gal can help any small business increase their exposure. Each program is geared specifically to the client based on information given in our initial intake form.
Q: Can you guarantee me interviews and promotional ad space in national magazines?
A: No. Sassy Gal is a consulting company, we are not a publicity company. If you are looking for someone to assist you with or do your marketing/promotion for you, you need to hire a publicist.
Q: What makes you think you can guarantee an increase in my sales?
A: Sassy Gal absolutely cannot guarantee you an increase in sales. What I am offering you is the guidance to reach a much broader audience, as well as solid targeted exposure. The first step in increased revenue from the sale of your product is to inform more people of its availability…visibility.
Q: Why is social networking so important?
A: There are literally hundreds of different social networking venues on the Internet. Sassy Gal has chosen to focus on the four most popular venues so you can get the most exposure while honing your skills. Once you have found your comfort zone with those four, you will feel more comfortable experimenting with other venues to further enhance you exposure.
Q: Why is your company so much better than all the other companies?
A: We do not claim to be any better than any other company. We cannot speak for anyone else, but at Sassy Gal, we are committed to your success. If you are pleased with your Sassy Gal experience it means we have done our job well, and that is our main goal–satisfied customer.
If you have a question that is not on this page, please send us an email and ask. We want you to have as much information as you can to make a good choice for YOU! Send your questions and/or comments to SassyGalEnt@gmail.com.